000 02493nam a2200289 i 4500
003 OSt
005 20200806143129.0
008 200614s2018 nyuad g 001 0 eng d
020 _a9781501193361
_qpaperback
040 _aPPAK
_beng
_cPPAK
_erda
082 0 4 _223
_a658.11
090 0 0 _a658.11
_bREU
_dLCK
100 1 _aReum, Courtney,
_eauthor.
245 1 0 _aSHORT CUT YOUR START UP :
_bSPEED UP SUCCESS WITH UNCONVENTIONAL ADVICE FROM THE TRENCHES /
_cCOURTNEY AND CARTER REUM
264 1 _aNew York :
_bGallery Books/Jeter Publishing,
_c2018
300 _aviii, 246 pages :
_billustrations, charts ;
_c23 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
500 _aIncludes index
520 _a"From the Reum brothers--former Goldman Sachs investment bankers, successful operators, and investors--comes Shortcut Your Startup, a practical playbook for both aspiring and seasoned entrepreneurs, filled with unconventional yet accessible advice for maximizing your business venture. Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation, and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale. Complete with personal anecdotes and real-life advice from the business playing field, Shortcut Your Startup outlines Courtney and Carter's ten key "Startup Switchups" that flip traditional advice on its head: + Get into the Trenches + Know if You're a Speedboat or a Sailboat + Obsessively Take Advantage of Your Unfair Advantages + Do What You Do Best, and Outsource the Rest + Build in Flexibility and a Diversified Focus + Think Milestones, Not Time + Nail It Before You Scale It + 1 Percent Better Is 1000 Percent Better + Gain Buy-in with Heart-Based Momentum + Success Doesn't Equate to a Successful Exit Whether you're a veteran entrepreneur looking for new ways to boost performance and reinvent your brand, or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is essential reading to speed up your success"
650 1 0 _aNew business enterprises
650 2 0 _aSmall business
650 2 0 _aIndustrial management
700 1 _aReum, Carter,
_eauthor.
942 _2ddc
_cB
999 _c177611
_d177611