| 000 | 00834nam a22002897i 4500 | ||
|---|---|---|---|
| 999 |
_c174734 _d174734 |
||
| 003 | PPAK | ||
| 005 | 20191103123417.0 | ||
| 008 | 191103t20162016nyuao e 001 0beng d | ||
| 020 |
_a9780077729028 _qhardback |
||
| 040 |
_aPPAK _beng _cPPAK _erda |
||
| 082 | 0 | 4 |
_223 _a658.8 |
| 090 | 0 | 0 |
_a658.8 _bGRE _dG |
| 100 | 1 |
_aGrewal, Dhruv, _cPhD, _eauthor. |
|
| 245 | 1 | 0 |
_aMarketing / _cDhruv Grewal, Michael Levy |
| 250 | _aFith Edition | ||
| 264 | 1 |
_aNew York : _bMcGraw-Hill Education, _c2016 |
|
| 264 | 4 | _c©2016 | |
| 300 |
_ali, 678 pages : _bcolour photographs ; _c28 cm |
||
| 336 |
_2rdacontent _atext |
||
| 337 |
_2rdamedia _aunmediated |
||
| 338 |
_2rdacarrier _avolume |
||
| 500 | _aIncludes index | ||
| 650 | 1 | 0 | _aMarketing |
| 650 | 2 | 0 | _aMarketing research |
| 700 | 1 |
_aLevy, Michael, _cPhD, _d1950- _eauthor. |
|
| 942 |
_2ddc _cB |
||