Wells, William,  <br/><br/>
Advertising principles & practice 

 - xxxi, 592 pages :   illustrations ;   27 cm 
<br/><br/><label>ISBN: </label>0131968815 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1