TY  - BOOK
AU  - Lawfer,Manzie R.
TI  - Why customers come back : : how to create lasting customer loyalty
SN  - 1564146952
U1  - 658.8343 23
PY  - 2004///
CY  - Franklin Lakes, New Jersey : 
PB  - Career Press , 
KW  - Customer loyalty
N1  - Includes index
ER  -