Johnson, Lisa,  <br/><br/>
Don't think pink :   what really makes buy - and how to increase your share of this crucial market 

 - x, 230 pages ;   24 cm 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>081440815X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Women consumers ; Marketing
<br/><br/><label>Dewey Class. No.: </label>658.834082