Marketing handbook 

 - Bobrow, Edwin E. ; Bobrow, Mark David 
 - xix, 500 pages ;   23 cm 
<br/><br/><label>ISBN: </label>0870945246 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Management - Handbooks, manual, etc.
<br/><br/><label>Dewey Class. No.: </label>658.8