Evans, Joel R.,  <br/><br/>
Essentials of marketing 

 - 538 pages :   illustrations ;   26 cm 
<br/><br/><label>ISBN: </label>002334590X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8