Cialdini, Robert B.,  <br/><br/>
Influence :   the psychology of persuasion. 

 - viii, 320 pages :   illustrations ;   24 cm 
<br/><br/><label>ISBN: </label>0688128165 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Influence (Psychology)
<br/><br/><label>Dewey Class. No.: </label>153.852