Eagle, Will, <br/><br/>
YouTube :  Marketing / 
by Will Eagle 
 - xiii, 368 pages :  illustrations (black and white) ;  24 cm. 
 - LEARNING MADE EASY  For dummies .
 - Learning made easy  for dummies .
<br/><br/> Includes index.  "8 Books in one"- at the cover titles. 
<br/><br/>	Part 1: Getting started with YouTube marketing --<br/>Part 2: Advertising campaigns on YouTube --<br/>Part 3: Planning your content strategy --<br/>Part 4: Making videos for ad campaigns and content --<br/>Part 5: Working with YouTube channels --<br/>Part 6: Measuring success --<br/>Part 7: The part of tens. 
<br/><br/> 	<br/>"All eyes are on your message when you know how to market effectively on YouTube! But this highly valuable yet complex medium can be a bit intimidating. Fear not -- this book is written for you, the marketer. Whether you're part of a major marketing department or an entrepreneur who wears every hat, here's what you need to know to plan your YouTube marketing campaign, navigate the various advertising options, develop a content strategy to support your goals, and measure your success. You'll even get advice on making that video!" -- Back cover.  
<br/><br/><label>ISBN: </label>9781119541349  RM 84.39 
<br/><br/><label>Subjects--Topical Terms: </label><br/>YouTube (Electronic resource)<br/>Internet marketing.<br/>Online social networks.
<br/><br/><label>Dewey Class. No.: </label>658.872