TY  - BOOK
AU  - Pine,B.Joseph, II
AU  - Gilmore,James H.
TI  - THE EXPERIENCE ECONOMY
SN  - 9781422161975
U1  - 658.56 23
PY  - 2011///
CY  - Boston, Massachusetts
PB  - Harvard Business Review Press
KW  - Product management
KW  - Marketing
KW  - Diversification in industry
KW  - Customer services
N1  - Rev. ed. of: The experience economy : work is theatre & every business a stage. 1999; Includes index; Includes bibliographical references
ER  -