Contemporary Research in BRAND MANAGEMENT / 
Editors Hasnizam Shaari, Salniza Md. Salleh 
 - xiii, 213 pages ;  23 cm 
<br/><br/> Includes index 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9789672064749  RM 50.00 
<br/><br/><label>Nat. Bib. No.: </label>M181-01786 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Research<br/>Trademarks--Research<br/>Branding (Marketing)--Research<br/>Government publications--Malaysia
<br/><br/><label>Dewey Class. No.: </label>658.827072