TY  - BOOK
AU  - Sullivan,Luke
TI  - Hey, Whipple, squeeze this. : : a guide to creating great ads
SN  - 0471293393
U1  - 659.132 23
PY  - 1998///
CY  - New York : 
PB  - John Wiley , 
KW  - Advertising copy
N1  - Includes bibliographical references and index
ER  -