TY - BOOK AU - Putsis,William TI - Complete smarter, not harder : : a process for developing the right priorities through strategic thinking SN - 9781118708712 U1 - 658.802 23 PY - 2014/// CY - New Jersey : PB - John Wiley & Sons, Inc. , KW - Marketing Management. ; Strategic planning. ; Target marketing N1 - Includes bibliographical references (pages 193-204) and index ER -